Mediterranean Essentials

Don't we all?
Mediterranean people have led longer, healthier lives than nearly anywhere else in the world. Extensive scientific studies have revealed the secrets of their traditional Mediterranean diet so that we can all enjoy the benefits.

The traditional Mediterranean diet is the key to a healthier, longer life.*
Scientists worldwide have been studying the traditional Mediterranean lifestyle to figure out why their life expectancy was so high and people aged so well. Was it the sun, the fresh sea air, the laid back attitude ... perhaps it was their sense of family or even mama's cooking! Whatever it was, it made a huge difference. And so began the scientific mission to find out why so that we could all enjoy the benefits.

Traditionally, Mediterraneans weren't rich, yet their wealth in health and longevity was remarkable. Was it their traditional lives of growing their own food, fishing for their daily dinner and taking time out to sleep in the afternoon heat? Scientists found it difficult to measure siestas and fiestas, but three very tangible things stood out and they explored these further.

Mediterranean people who lived the longest had one thing in common. It was a traditional diet high in olives and olive oil, involved drinking moderate amounts of red wine regularly and eating a lot of fresh fish.
Scientific studies have led to the conclusion that if we eat what they eat, we'll live longer and age better too. Research shows that regardless of ancestry, age or gender, the traditional Mediterranean diet can lead to a longer, healthier life*. Even more startling is that the benefits of following the Mediterranean diet appear to increase with age^.